000 00402 a2200169 4500
020 _a8131501981
082 _a658.8
_bFER
090 _c13619
_d20110
100 _aFerrell, O.C.
245 _aMarketing strategy
250 _a3rd
260 _aIndia
_bSouth-Western
_c2005
_g2005
300 _axx, 628p.
_c25cm.
650 _aMANAGEMENT OF MARKETING
700 _aHartline, Michael D.
942 _cSR
999 _c41942
_d41942