000 00435 a2200181 4500
020 _a9780324362084
082 _a658.83
_bLAM
090 _c13622
_d20113
100 _aLamb, Charles W.
245 _aMarketing
250 _a9th
260 _aMason
_bThomson south - western
_c2006
_g2008
300 _axxxi,671p.
_c28cm
650 _aMANAGEMENT OF MARKETING
700 _aHair, Joseph F.
700 _aMcdaniel, Carl
942 _cPR
999 _c41944
_d41944