000 00444 a2200169 4500
020 _a0749430877
082 _a658.8
_bGAM
090 _c16067
_d24385
100 _aGamble, Paul R.
245 _aUp close and personal?
_bcustomer relationship marketing work
260 _aLondon
_bKogan Page
_c1999
_g1999
300 _ax, 358p.
_c25cm.
650 _aMANAGEMENT
650 _aMARKETING
700 _aStone, Merlin; Woodcock, Neil
942 _cSR
999 _c44100
_d44100