000 00479 a2200181 4500
020 _a1858051029
082 _a658.8
_bSMI
090 _c21698
_d33832
100 _aSmith, Roderick
245 _aEssential elements of marketing
260 _aLondon
_bDP Publication
_c1995
_g1995
300 _avii,92p.
_c28cm
440 _aA modular series
650 _aManagement of distribution
650 _aManagement and auxiliary services
650 _aGeneral management
942 _cL
999 _c49149
_d49149