000 00490 a2200193 4500
020 _a0761922067
082 _a659
_bPUB
090 _c23301
_d37346
100 _aRice, Ronald E.
_eed.
245 _aPublic communication campaigns
250 _a3rd ed.
260 _aThousand Oaks
_bSage Publication
_c2001
_g2001
300 _axi,428p.
_c23cm
650 _aPublicity
650 _aAdvocacy advertising
650 _aPublic relations
700 _aAtkin, Charles K.
_eed.
942 _cL
999 _c50557
_d50557