000 00539 a2200193 4500
020 _a0030248027
082 _a658.8002
_bMAR
090 _c23304
_d37354
100 _aFerrel, O. C
245 _aMarketing strategy
_binstructor\'s manual, test bank, and transparency masters
260 _aPhiladelphia
_bHarcourt Brace College
_c1999
_g1999
300 _a[vi],354p.
_c28cm
650 _aMARKETING
650 _aGENERAL MANAGEMENT
700 _aLuck, David
700 _aHartline, Michael D.
700 _aLucas, George H.
942 _cL
999 _c50559
_d50559