| 000 | 00528 a2200205 4500 | ||
|---|---|---|---|
| 020 | _a9780324422832 | ||
| 082 |
_a658.8 _bHOF |
||
| 090 |
_c25069 _d41359 |
||
| 100 | _aHoffman, K Douglas | ||
| 245 |
_aService marketing _bconcepts strategies & cases |
||
| 250 | _a3rd | ||
| 260 |
_aAustralia _bThomson _c2006 _g2006 |
||
| 300 |
_axix, 588p. _c24cm. |
||
| 650 | _aMARKETING SERVICES | ||
| 650 | _aSERVICES MARKETING | ||
| 650 | _aMANAGEMENT | ||
| 650 | _aMARKETING MANAGEMENT | ||
| 700 | _aBateson, John E.G | ||
| 942 | _cSR | ||
| 999 |
_c52074 _d52074 |
||