000 00459 a2200181 4500
020 _a8129704609
082 _a658.8
_bAND
090 _c25495
_d43122
100 _aAnderson, James C.
245 _aBusiness market management
_bunderstanding, creating and delivering value
250 _a2nd
260 _aDelhi
_bPearson
_c2004
_g2004
300 _a480p.
_c24cm.
650 _aMARKETING
650 _aMANAGEMENT
700 _aNarus, James A.
942 _cSR
999 _c52440
_d52440