000 00502 a2200193 4500
020 _a9788177584509
082 _a658.8
_bLOV
090 _c26360
_d45594
100 _aLovelock, Christopher
245 _aServices marketing
_bpeople, technology, strategy
250 _a5th.
260 _aNew Delhi
_bDorling Kindersley (India)
_c2006
_g2008
300 _axvi, 594p.
_c25cm.
650 _aMARKETING
650 _aMANAGEMENT
700 _aWirtz, Jochen
700 _aChatterjee, Jayanta
942 _cL
999 _c53201
_d53201