000 00533 a2200193 4500
020 _a9780198064053
082 _a658.84
_bLEE
090 _c26466
_d45752
100 _aLee, Kiefer
245 _aGlobal marketing management
_bchanges, new challenges, and strategies
250 _a2nd ed.
260 _aNew Delhi
_bOxford university press
_c2009
_g2009
300 _axxviii,565p.
_c26cm
650 _aExport marketing
650 _aGeneral management
650 _aManagement of marketing
700 _aCarter, Steve
942 _cL
999 _c53287
_d53287