000 00492 a2200181 4500
020 _a9780230617629
082 _a658.827
_bADA
090 _c27074
_d46837
100 _aAdamson, Allen P.
245 _aBrand Digital
_bsimple ways top brands succeed in the digital world
260 _aNew York
_bPalgrave Macmillan
_c2008
_g2009
300 _axiv ,290p.
_c23cm.
650 _aBranding
650 _aMarketing
650 _aBrand name products
650 _aInternet marketinf
942 _cSR
999 _c53825
_d53825