| 000 | 00577 a2200205 4500 | ||
|---|---|---|---|
| 020 | _a0070511918 | ||
| 082 |
_a658.8 _bRAP |
||
| 090 |
_c31192 _d54864 |
||
| 100 | _aRapp, Stan | ||
| 245 |
_aMaximarketing _bthe new direction in advertising, promotion, and marketing strategy |
||
| 260 |
_aNew Delhi _bMcgraw-Hill _c1987 _g1987 |
||
| 300 |
_ax, 278p. _c23.5cm. |
||
| 650 | _aTelevision advertising | ||
| 650 | _aMaxi marketing solution | ||
| 650 | _aCustomers | ||
| 650 | _aInquiry advertising | ||
| 650 | _aCustomer database | ||
| 700 | _aCollins, Thomas L. | ||
| 942 | _cL | ||
| 999 |
_c57700 _d57700 |
||