000 00617 a2200253 4500
020 _a9788175543720
082 _a658.872
_bBIR
090 _c31583
_d55842
100 _aBird, Drayton
245 _aCommonsense direct & digital marketing
250 _a5th.
260 _aNew Delhi
_bKogan Page
_c2008
_g2008
300 _aviii, 434p.
_c24cm.
650 _aHealth Warning
650 _aAmour Approach
650 _aCustomers
650 _aAdded Value
650 _aInternet
650 _aE-mail
_aE-mail
650 _aGreatest Asset
650 _aResearch
650 _aUnequal Partnership
942 _cSR
999 _c58086
_d58086