| 000 | 00628 a2200241 4500 | ||
|---|---|---|---|
| 020 | _a9788120304840 | ||
| 082 |
_a658.83 _bLUC |
||
| 090 |
_c31652 _d55999 |
||
| 100 | _aLuck, David J. | ||
| 245 | _aMarketing research | ||
| 250 | _a7th. | ||
| 260 |
_aNew Delhi _bPrentice-Hall _c1987 _g1987 |
||
| 300 |
_axvii, 683p. _c23cm. |
||
| 650 | _aEthical Issues | ||
| 650 | _aSampling Process | ||
| 650 | _asecondary Data | ||
| 650 | _aResearch Objectives | ||
| 650 | _aData preparation | ||
| 650 |
_aField Procedures _aField Procedures |
||
| 650 | _aManaging Marketing Research | ||
| 700 | _aRubin, Ronald S. | ||
| 942 | _cSR | ||
| 999 |
_c58155 _d58155 |
||