| 000 | 00667 a2200265 4500 | ||
|---|---|---|---|
| 020 | _a9781858050553 | ||
| 082 |
_a658.8 _bMOR |
||
| 090 |
_c31893 _d56485 |
||
| 100 | _aMorden, A.R. | ||
| 245 | _aElements of marketing | ||
| 250 | _a3rd. | ||
| 260 |
_aLondon _bDP publication _c1993 _g1993 |
||
| 300 |
_avii, 435p. _c24cm. |
||
| 650 | _aPricing | ||
| 650 | _aFundamentals of marketing | ||
| 650 | _amarket research | ||
| 650 | _aConsumer behaviour | ||
| 650 | _aMarket analysis | ||
| 650 |
_aMarketing mix _aMarketing mix |
||
| 650 | _aSales & market | ||
| 650 | _aStrategic marketing | ||
| 650 | _aGreen marketing | ||
| 650 | _apromotion | ||
| 942 | _cL | ||
| 999 |
_c58396 _d58396 |
||