000 00440 a2200169 4500
020 _a9788178084381
082 _a658.827
_bGAD
090 _c32112
_d56751
100 _aGad, Thomas
245 _a4-D branding
_bcracking the corporate code of the network economy
260 _aNew Delhi
_bPearson education
_c2001
_g2001
300 _a183p.
_c24cm.
650 _aCorporate image
650 _aTrademarks
650 _aBranding
942 _cL
999 _c58615
_d58615