000 00554nam a22002057a 4500
999 _c58871
_d58871
003 WUSLLib
008 161217b xxu||||| |||| 00| 0 eng d
020 _a9781292016788
041 _aEnglish
082 _a658.8
_bARM
100 _aArmstrong, Gary
_9462
245 _aMarketing
_ban introduction
260 _aBoston
_bPearson Education
_c2015
300 _a672p.
_bcol. ill.
_c27cm
500 _aIncludes glossary, references and index
650 _aMarketing
_9893
650 _aManagement
_9894
700 _aKotler, Philip
_9465
942 _2ddc
_cL