| 000 | 00717nam a22002417a 4500 | ||
|---|---|---|---|
| 999 |
_c59460 _d59460 |
||
| 003 | WUSLLib | ||
| 008 | 170419b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0333932749 | ||
| 041 | _aEnglish | ||
| 082 |
_a332.10688 _bPEZ |
||
| 100 |
_aPezzullo, Mary Ann _94992 |
||
| 245 | _aMarketing financial services | ||
| 260 |
_aNew Delhi _bIndian Institute of Bankers _c1998 _g1999 |
||
| 300 |
_axiii, 408p. _c27 cm. |
||
| 650 |
_aFinancial economics _94993 |
||
| 650 |
_aCustomer orientation _94994 |
||
| 650 |
_aMacroenvironment _94995 |
||
| 650 |
_aOrganizational Behavior _9104 |
||
| 650 |
_aMarketing information system _94996 |
||
| 650 |
_aPublic relation _93256 |
||
| 650 |
_aSales promotion _9392 |
||
| 942 |
_2ddc _cL |
||