000 01188cam a2200325 a 4500
999 _c60218
_d60218
001 13403508
003 WUSLLib
005 20170915140908.0
008 031114s2004 enka b 001 0 eng
010 _a 2003115423
020 _a9788178293967
035 _a(DLC) 2003115423
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHF5415
_b.C4845 2004
082 0 0 _a658.8
_bCHA
100 1 _aChaston, Ian.
_97502
245 1 0 _aKnowledge-based marketing :
_bthe 21st century competitive edge /
_cIan Chaston.
260 _aLondon ;
_aThousand Oaks, Calif. :
_bSage Publications,
_c2004.
300 _axi, 274 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references (p. 254-267) and index.
650 0 _aMarketing.
_97503
650 0 _aMarketing
_xManagement.
_94889
650 0 _aKnowledge management.
_97504
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0657/2003115423-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0657/2003115423-t.html
906 _a7
_bcbc
_corignew
_d2
_eepcn
_f20
_gy-gencatlg
942 _2ddc
_cL