| 000 | 01362cam a2200337 i 4500 | ||
|---|---|---|---|
| 999 |
_c61758 _d61758 |
||
| 003 | WUSLLib | ||
| 008 | 150211s2015 njua 001 0 eng | ||
| 020 | _a9781119059721 (cloth) | ||
| 041 | _aEnglish | ||
| 082 | 0 | 0 |
_223 _a658.872 _bDEM |
| 100 | 1 |
_aDempster, Craig. _914538 |
|
| 245 | 1 | 4 |
_aThe rise of the platform marketer : _bperformance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms |
| 260 |
_aNew Jersey _bJohn Wiley _c2015 |
||
| 300 |
_axii, 228 p. : _c23 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aInternet marketing. _98321 |
|
| 650 | 0 |
_aInternet advertising. _914539 |
|
| 650 | 0 |
_aRelationship marketing. _94117 |
|
| 650 | 0 |
_aSocial media _xMarketing. _914540 |
|
| 650 | 0 |
_aCustomer relations. _914541 |
|
| 650 | 0 |
_aManagement _915383 |
|
| 650 | 0 |
_aSales promotion _9392 |
|
| 650 | 0 |
_aMarketing channels _91289 |
|
| 650 | 0 |
_aTelemarketing _920 |
|
| 650 | 0 |
_aDirect marketing _915384 |
|
| 700 | 1 |
_aLee, John, _d1974- _914542 |
|
| 776 | 0 | 8 |
_iOnline version: _aDempster, Craig. _tRise of the platform marketer _dHoboken, New Jersey : John Wiley & Sons, Inc., [2015] _z9781119059998 _w(DLC) 2015006143 |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2ddc _cSR |
||