| 000 | 01098cam a2200337 i 4500 | ||
|---|---|---|---|
| 999 |
_c61851 _d61851 |
||
| 003 | WUSLLib | ||
| 008 | 150731t20172017maua b 001 0 eng d | ||
| 020 | _a1285429788 | ||
| 020 | _a9781285429786 (hbk) | ||
| 041 | _aEnglish | ||
| 082 | 0 | 4 |
_223 _a658.8 _bHOF |
| 100 | 1 |
_aHoffman, K. Douglas, _93848 |
|
| 245 | 1 | 0 |
_aServices marketing : _bconcepts, strategies, & cases |
| 250 | _aFifth edition. | ||
| 260 |
_aBoston _bCengage Learning _c2017 |
||
| 300 |
_axv, 458 p : _c26 cm |
||
| 650 | 0 |
_aService industries _xMarketing. _914892 |
|
| 650 | 7 |
_aService industries _xMarketing. _2fast _914892 |
|
| 650 | 7 |
_aDienstleistung _2gnd _914893 |
|
| 650 | 7 |
_aMarketing _2gnd _914894 |
|
| 650 | 7 |
_aService model _915426 |
|
| 650 | 7 |
_aService economy _915427 |
|
| 650 | 7 |
_aCommunication strategy _9610 |
|
| 650 | 7 |
_aRecovery management _915428 |
|
| 650 | 7 |
_aDepartmentalization _915429 |
|
| 700 | 1 |
_aBateson, John E. G., _914895 |
|
| 906 |
_a7 _bcbc _ccopycat _d3 _encip _f20 _gy-gencatlg |
||
| 942 |
_2ddc _cSR |
||