000			00766nam a22002657a 4500
999			_c62742 _d62742
003			WUSLLib
008			220902b ||||| |||| 00| 0 eng d
020			_a9780273655169
020			_a0273655167
041			_aEnglish
082			_a658.802 _bHOO
100			_aHooley, Graham J. _923483
245			_aMarketing strategy and competitive positioning
250			_a3rd Ed.
260			_aHarlow: _bPrentice Hall, _c2004
300			_axxiv, 622p.; _c23cm
650			_aManagement _924784
650			_aStrategic marketing planning _924785
650			_aMarket orientation _924147
650			_aCustomer analysis _91456
650			_aE-marketing _924786
700			_aSaunders, John A. _923484
700			_aPiercy, Nigel F. _923485
942			_2ddc _cPR