Normal view MARC view ISBD view

Value-based marketing for bottom-line success : (Record no. 60293)

MARC details
000 -LEADER
fixed length control field	01530cam a22003614a 4500
001 - CONTROL NUMBER
control field	12825699
003 - CONTROL NUMBER IDENTIFIER
control field	WUSLLib
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20171017153601.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	020620s2003 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	2002026490
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780070598379
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0070598371
040 ## - CATALOGING SOURCE
Original cataloging agency	DLC
Transcribing agency	DLC
Modifying agency	DLC
042 ## - AUTHENTICATION CODE
Authentication code	pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415.13
Item number	.D378 2003
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Edition number	21
Item number	DEB
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	DeBonis, J. Nicholas.
9 (RLIN)	7806
245 10 - TITLE STATEMENT
Title	Value-based marketing for bottom-line success :
Remainder of title	5 steps to creating customer value /
Statement of responsibility, etc	J. Nicholas De Bonis, Eric Balinski & Phil Allen.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	New Delhi
Name of publisher, distributor, etc	Tata McGraw-Hill
Date of publication, distribution, etc	2002.
300 ## - PHYSICAL DESCRIPTION
Extent	xix, 245 p. :
Other physical details	ill. ;
Dimensions	25 cm.
500 ## - GENERAL NOTE
General note	" American marketing association."
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Includes bibliographical references (p. 231-233) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Consumer satisfaction.
9 (RLIN)	5713
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Customer services
General subdivision	Management.
9 (RLIN)	7807
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing
General subdivision	Management.
9 (RLIN)	4889
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Balinski, Eric W.
9 (RLIN)	7808
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Allen, Phil,
Dates associated with a name	1953-
9 (RLIN)	7809
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified	Contributor biographical information
Uniform Resource Identifier	<a href="http://www.loc.gov/catdir/bios/mh041/2002026490.html">http://www.loc.gov/catdir/bios/mh041/2002026490.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified	Publisher description
Uniform Resource Identifier	<a href="http://www.loc.gov/catdir/description/mh031/2002026490.html">http://www.loc.gov/catdir/description/mh031/2002026490.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a	7
b	cbc
c	orignew
d	1
e	ocip
f	20
g	y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Lending Materials

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Date checked out	Price effective from	Koha item type
		Dewey Decimal Classification			Lending Collection	Main Library	Main Library	Lending Section	17/10/2017		658.8DEB	37960	17/10/2017		17/10/2017	Lending Materials
		Dewey Decimal Classification			Lending Collection	Makandura Library	Makandura Library	Lending Section	21/09/2017	1	658.8 DEB	69363	11/10/2022	28/09/2022	21/09/2017	Lending Materials