Using qualitative research in advertising : strategies, techniques and applications
Publication details: New Delhi: Sage, 2002Description: xi, 139p.; 22cmISBN:- 0761923837
- 659.1072 USI
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| 658WEI Management | 658WIJ ව්යාපාර අධ්යයන උසස් ප්රවේශය 2 | 658WIL How to manage | 659.1072USI Using qualitative research in advertising : | 659.10973KEY Subliminal seduction | 659.111KEL Advertising media planning | 659.111KEL Advertising media planning |
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