Market-based management: strategies for growing customer value and profitability
Language: English Language Publication details: New Jersey: Prentice-Hall 1997Description: xxiii, 424p.; 23cmISBN:- 0131064851
- 658.8 BES
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Schedule Reference Materials
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Main Library Reference Section | Schedule Reference Collection | 658.8BES (Browse shelf(Opens below)) | Available | 7376 |
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| 658.8BAT Managing services marketing | 658.8BEA Marketing | 658.8BEA Marketing | 658.8BES Market-based management: | 658.8BIN Business marketing management | 658.8BIR Marketing insights and outrages | 658.8BIR Marketing insights and outrages |
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