The marketing challenge / Laura Mazur, Annik Hogg.
Material type:
TextLanguage: English Language Publication details: [London] : Economist Intelligence Unit ; Wokingham, England ; Reading, Mass. : Addison-Wesley, c1993.Description: xvii, 298 p. : 25 cmISBN: - 0201631911 :
- 9780201631913
- 658.802 20 MAZ
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Lending Materials
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Main Library Lending Section | Lending Collection | 658.802 MAZ (Browse shelf(Opens below)) | Available | 37850 |
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| 658.802 Internal marketing : | 658.802 HIE The successful marketing plan | 658.802 HOO Marketing strategy and competitive positioning | 658.802 MAZ The marketing challenge / | 658.802 WEI Marketing management | 658.802 WIL Strategic marketing management | 658.81 DAL Sales management |
"The EIU series."
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