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41.

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Global brand strategy unlocking brand potential across countries, cultures market by

Gelder, Sicco Van

Publication details: New Delhi Kogan Page 2004 2004

Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.827GEL.

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42.

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International marketing by

Cateora, Philip R
Graham, John L

Edition: 10th.

Publication details: New Delhi Tata McGraw-Hill 2001 2001

Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.848CAT.

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43.

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International marketing by

Terpstra, Vern
Sarathy, Ravi

Edition: 8th.

Publication details: New York Thomson 2000 2000

Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.848TER. Makandura Library (1)Location, call number: Lending Section 658.848 TER.

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44.

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International marketing research by

Craig, C. Samuel
Douglas, Susan P

Edition: 2nd.

Publication details: New York John Wiley 2000 2000

Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.848072CRA.

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45.

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International marketing strategy planing, market entry & implementation by

Bennett, Roger

Edition: 3rd.

Publication details: London Kogan Page 2005 2005

Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.848BEN.

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46.

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International marketing strategy analysis, development and implementation by

Doole, Isobel
Lowe, Robin

Edition: 2nd.

Publication details: London Thomson 2006 2006

Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.848DOO. Makandura Library (1)Location, call number: Journal Section 658.848 DOO.

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47.

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Handbook of global marketing by

Lamont, D

Publication details: New Delhi Infinity books 2000 2000

Availability: Items available for loan: Main Library (1)Location, call number: Lending Section 658.848LAM.

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48.

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The 86 percent solution how to succeed in the biggest market opportunity of the next 50 years by

Mahajan, Vijay
Banga, Kamini
Gunther, Robert

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English Language

Publication details: London Pearson Education 2006 2006

Availability: Items available for loan: Main Library (1)Location, call number: Lending Section 658.84091724MAH.

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49.

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International Marketing by

Cateora, Philip R
Graham, John L
Salwan, prashant

Edition: 13th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English Language

Publication details: New Delhi Tata Mcgraw-Hill 2008

Availability: Items available for loan: Main Library (1)Location, call number: Lending Section 658.848CAT.

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50.

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The mirage of global markets: how globalizing companies can succeed as markets localize by

Arnold, David

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English Language

Publication details: Delhi Pearson Education 2004

Availability: Items available for loan: Main Library (1)Location, call number: Lending Section 658.84ARN.

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51.

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Global marketing: foreign entry, local marketing, & global management by

Johansson, Johny K

Edition: 4th.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English Language

Publication details: New Delhi Tata Mcgraw-Hill 2008

Availability: Items available for loan: Main Library (1)Location, call number: Lending Section 658.84JOH.

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52.

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Global marketing management by

Kotabe, Masaaki
Helsen, Kristiaan

Edition: 3rd.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English Language

Publication details: Singapore John Wiley 2004

Availability: Items available for loan: Main Library (1)Location, call number: Lending Section 658.848KOT.

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53.

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Global marketing management / Warren J. Keegan. by

Keegan, Warren J
Green, Mark C

Edition: 7th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002

Availability: No items available.

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54.

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Global marketing management / Warren J. Keegan. by

Keegan, Warren J
Green, Mark C

Edition: 7th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002

Availability: No items available.

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55.

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Global marketing management / Warren J. Keegan. by

Keegan, Warren J
Green, Mark C

Edition: 7th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002

Availability: Items available for loan: Makandura Library (1)Location, call number: Lending Section 658 KEE.

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56.

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The China factor : leveraging emerging business strategies to compete, grow, and win in the new global economy / Amy Karam. by

Karam, Amy

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English Language

Publication details: New Jersey John Wiley 2016

Availability: Items available for loan: Main Library (2)Location, call number: Reference Section 658.840951 KAR, ...

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57.

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The new rules of sales and service : how to use agile selling, real-time customer engagement, big data, content, and storytelling to grow your business by

Scott, David Meerman

Edition: Revised and expanded edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English Language

Publication details: New Jersey John Wiley 2016

Availability: Items available for loan: Main Library (3)Location, call number: Reference Section 658.8SCO, ...

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