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Services marketing: integrating customer focus across the firm

By:

Zeithaml, Valarie A

Contributor(s):

Bitner, Mary Jo

Language: English Language Publication details: New Delhi Tata McGraw-Hill 2003 2003Edition: 3rdDescription: xx, 668p. 25cmISBN:

0070530424
9780070495098

Subject(s):

DDC classification:

658.8 ZEI

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Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Lending Materials	Main Library Lending Section		Lending Collection		658.8ZEI (Browse shelf(Opens below))					Available			37651
	Lending Materials	Main Library Lending Section		Lending Collection		658.8ZEI (Browse shelf(Opens below))					Available			19303

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