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How to advertise : what works, what doesn't - and why

By:

Roman, Kenneth

Contributor(s):

Publication details: London: Kogan Page, 1976Edition: 3rd edDescription: xxi, 218p.; 25cmISBN:

0749438495

Subject(s):

ADVERTISING

DDC classification:

659.1 ROM

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Schedule Reference Materials	Main Library Reference Section		Schedule Reference Collection		659.1ROM (Browse shelf(Opens below))					Available			13880
	Schedule Reference Materials	Main Library Reference Section		Schedule Reference Collection		659.1ROM (Browse shelf(Opens below))					Available			13879

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