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The marketing accountability imperative driving superior returns on marketing investments

By: Contributor(s): Publication details: San Francisco Jossey - bass 2009 2009Description: xiii, 450p. 24cmISBN:
  • 9780787998325
Subject(s): DDC classification:
  • 658.8 DUN
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Schedule Reference Materials Main Library Reference Section Schedule Reference Collection 658.8DUN (Browse shelf(Opens below)) Available 35382
Lending Materials Main Library Lending Section Lending Collection 658.8DUN (Browse shelf(Opens below)) Available 35383
Lending Materials Main Library Lending Section Lending Collection 658.8DUN (Browse shelf(Opens below)) Available 35384

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